The Business Model of Zipcar
Zipcar, a subsidiary of Avis Budget Group, Inc. based in the United States, has become the world's leading car sharing network with operations in the United States, Canada, the United Kingdom, Spain, France, and Austria. It is highly represented in urban areas and college campuses and offers a broad variety of automobiles which can be used per hour or day on a self-service basis. A membership is required in order to use the service which is primarily addressing residents, companies and universities seeking for smart, simple and convenient solutions to urban and campus transportation needs.
Hard Facts
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