The Business Model of Zerodha

As of August 12, 2026

Zerodha is an Indian online brokerage and investment-platform brand that began operations on August 15, 2010. Its services cover investing and trading in stocks, derivatives, mutual funds, exchange-traded funds, bonds, commodities, and currencies.

The main website is owned and operated by Zerodha Broking Limited, a privately held securities broker registered with the Securities and Exchange Board of India and based in Bengaluru, Karnataka. Zerodha also provides market-education and community initiatives, including Varsity and TradingQ&A.

2010

Founded

1150

Employees

Bengaluru, IND

Headquarter

Hard Facts

Business Model Canvas

This canvas shows a detailed explanation of how the business model of Zerodha is structured.

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Business Model Patterns

The business model patterns of Zerodha help to understand the mechanics behind the business model. Furthermore you can learn more about the specific business model pattern by clicking learn more.

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SWOT Analysis

The SWOT Analysis of Zerodha is about the strengths, weaknesses, opportunities and threats of the companies business model. By clicking the i you can see a detailed description.

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What makes Zerodha special?

This section is all about the secret sauce of the business model of Zerodha. If there is any incredible information about the founding team (like how they started the business, etc.) you can learn from you can find it here!