The Business Model of Nintendo Wii
Nintendo is a Japanese multinational consumer electronics company manufacturing and selling products such as home consoles (e.g., Nintendo Entertainment System or Wii), handheld consoles (e.g., Game Boy or Nintendo 3DS), and the respective software. The introduction of the video game console Wii boosted the sales immensely, primarily driven by the newly created Wii remote allowing users to play games by connecting their physical movements to it. As of March 31, 2015, the Wii has sold 101.52 million consoles worldwide.
Hard Facts
Business Model Canvas
Unlock Premium Content
Get full access to 200+ Business Model Analyzes with Premium and discover the full scope!
Sign up for freeBusiness Model Patterns
Unlock Premium Content
Get full access to 200+ Business Model Analyzes with Premium and discover the full scope!
Sign up for freeSWOT Analysis
Unlock Premium Content
Get full access to 200+ Business Model Analyzes with Premium and discover the full scope!
Sign up for freeWhat makes Nintendo Wii special?
Unlock Premium Content
Get full access to 200+ Business Model Analyzes with Premium and discover the full scope!
Sign up for freeMarketing Insights
Unlock Premium Content
Get full access to 200+ Business Model Analyzes with Premium and discover the full scope!
Sign up for free