The Business Model of OYO

OO, also known as OYO Rooms or OYO Hotels, is a global hospitality marketplace that helps people find affordable rooms and hotels around the world. The company lists its leased and franchised hotels on its platform, where people can select the rooms and living spaces of their choice at an affordable price. OYO has achieved unparalleled growth over the years through its aggressive expansion plans and marketing strategies. Oyo Rooms has an extensive product portfolio that is updated from time to time to meet the needs and requirements of different types of customers, leading to an expansion of its product range. The startup expanded globally with thousands of hotels, holiday homes and millions of rooms in hundreds of cities.

OYO Business Model
2012
Founded
5,130
Employees
Gurgaon, IND
Headquarter

Hard Facts

Business Model Canvas

This canvas shows a detailed explanation of how the business model of OYO is structured.
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Business Model Patterns

The business model patterns of OYO help to understand the mechanics behind the business model. Furthermore you can learn more about the specific business model pattern by clicking learn more.
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SWOT Analysis

The SWOT Analysis of OYO is about the strengths, weaknesses, opportunities and threats of the companies business model. By clicking the i you can see a detailed description.
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What makes OYO special?

This section is all about the secret sauce of the business model of OYO. If there is any incredible information about the founding team (like how they started the business, etc.) you can learn from you can find it here!
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Marketing Insights

Last but not least in this section we analyse the marketing activities of OYO. Which kind of marketing OYO is doing?
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